Palette study

Five client sites rebuilt on one rule: one neutral ramp, one accent ramp (plus a main ramp where the brand has a dark colour), built in OKLCH with even steps. Every existing colour mapped to its nearest step without lowering contrast. Layout untouched; only colour changes. Nothing here is live on any client site.

Bakery on O'Connell

59 colours to 13 · contrast failures 1 to 1

The worst offender: 18 near-identical reds and 39 neutrals from weeks of one-off fixes. Now one warm espresso-to-cream ramp and one brick-red ramp anchored on the shopfront red. Same layout; it reads calmer because the near-duplicates are gone.

Before, every colour on the home page

After, the system

neutral
accent

Desktop

Before
Bakery on O'Connell before
After
Bakery on O'Connell after
Before
Bakery on O'Connell before
After
Bakery on O'Connell after
Before
Bakery on O'Connell before
After
Bakery on O'Connell after

Phone

Before
After
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After

Cotto

13 colours to 6 · contrast failures 1 to 1

Already fairly tidy. The teal becomes one even four-step ramp and the greys become one warm neutral ramp set by the page background.

Before, every colour on the home page

After, the system

neutral
accent

Desktop

Before
Cotto before
After
Cotto after
Before
Cotto before
After
Cotto after
Before
Cotto before
After
Cotto after

Phone

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After
Before
After

SANI Bakehouse

14 colours to 9 · contrast failures 0 to 0

Neutrals unified around the cream ground; the butter yellow kept as the one accent. The wordmark and badge are unchanged.

Before, every colour on the home page

After, the system

neutral
accent

Desktop

Before
SANI Bakehouse before
After
SANI Bakehouse after
Before
SANI Bakehouse before
After
SANI Bakehouse after
Before
SANI Bakehouse before
After
SANI Bakehouse after

Phone

Before
After
Before
After

TUNO

7 colours to 6 · contrast failures 0 to 0

Already restrained, so very little moves. A useful control: a site that was already a system barely changes.

Before, every colour on the home page

After, the system

neutral
accent

Desktop

Before
TUNO before
After
TUNO after
Before
TUNO before
After
TUNO after
Before
TUNO before
After
TUNO after

Phone

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After
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After

Pro Paint 'n Panel

18 colours to 12 · contrast failures 0 to 0

Navy is the main ramp (their livery), red the accent, and the logo yellow kept as a small second accent because it is on their sign. Light sections pick up a faint navy cast so they belong to the same family.

Before, every colour on the home page

After, the system

neutral
main
accent
accent2

Desktop

Before
Pro Paint 'n Panel before
After
Pro Paint 'n Panel after
Before
Pro Paint 'n Panel before
After
Pro Paint 'n Panel after
Before
Pro Paint 'n Panel before
After
Pro Paint 'n Panel after

Phone

Before
After
Before
After